Manufacturing

YOOFLOW

Visual Identity for Global Pump Manufacturer

Powering businesses worldwide

YOOFLOW is a global pump manufacturer, which since 2007, has been manufacturing, researching and developing high-quality pumps for diesel engines across the world. Brand’s mission is to make the world’s best diesel engine replacement diesel pumps — ones that are as good as (and in some environments, superior to) the originals.

Brand Design Brand Guidelines Packaging Design

Challenge

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Solution

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Design Concept

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Logo

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Colors

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Design Elements

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

Layout System

We were commissioned to create a new visual identity for the brand to make it stand out among the competitors and clearly reflect the brand positioning and the business. In addition, we created packaging design as the first step of the brand implementation.

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